![]() PNGs are also non-lossy, meaning you can edit and save an image a dozen times over and the quality won’t degrade. JPEGs aren’t as good in the quality department, but their image file sizes are usually a lot smaller. In short, PNGs are better quality and allow for transparency, but their image file sizes are larger. The two most common image formats to use are Portable Network Graphics (PNG) and Joint Photographic Experts Group (JPEG or JPG). So where do you start? Step 1: Save your image in the correct format Lighter images lead to a faster site, happier customers, and more sales. That, in turn, impacts how long people stay on your site and how many of them convert. ![]() ![]() They’re some of the “heaviest” and most difficult files for a server to work with, and their size and quality can make or break your web performance. ![]() Images take up more space then any other part of a website, especially when it comes to online stores. One of the best places to start is by optimizing your images for web. So how do you speed up your online store? GTMetrix includes helpful visuals and prioritizes speed concerns.Pingdom Page Speed explains your page size and load time.Page Speed Insights by Google lets you know how your site loads on both desktop and mobile.There are a couple of free tools available online that will scan your site and give you a speed score, along with a step-by-step breakdown of the biggest problems and how to improve them. How can you find out the speed of your website? Website visitors aren’t waiting ages for a page to load, nor should they have to. 40% of visitors will abandon a page that takes three seconds or more to load.47% of people expect a web page to load in two seconds or less.That may sound vague, but consider these stats: If your site isn’t loading as quickly as possible, you could be losing out on sales. They leave the site without buying, never to return. Search engines penalize online stores that load slowly – but more importantly, so do users. Why does site speed matter when it comes to your online store?Īccording to Kissmetrics, 79% of web shoppers who have trouble with website performance say they won’t return to the site to buy again. Why is this important? How do you get started, and what do you have to do? You’ll find answers to all of these questions below. Think about how you use the web: If you’re specifically looking to purchase something, waiting even 10 seconds for a page to load can be insanely frustrating.Īs an eCommerce site owner, how can you easily improve the speed of your online store?īy optimizing all of your images for web. Everyone on the Internet likes fast-loading sites. Compressed images can be edited and processed easily on all the editing apps and online tools.People like fast sites search engines like fast sites. ![]() Smaller images are also better to store on your devices so that they don't occupy much space.įaster Editing: A lot of photo editing apps, especially on phones stop responding or get too slow if you upload a big bytes sized image. Saving space on device and server: Compressing images is also recommended for economical reasons as lesser image data means lesser burden on your website's hosting. This is more helpful with the images that have text written on them. By compressing a high quality image, the size is reduced without impacting the appearance of the image. No Quality Loss: Using a low quality image does not leave a good impression on the visitors and it degrades the credibility of your content. Good For SEO: When web pages load faster, the traffic on the website also increases and that in turn benefits your performance on the search engine rankings. Uploading a high-quality image without compression does not only delay the posting but can also cause devices to hang. Ideal for Uploading: Smaller sized images can be uploaded quickly on websites as well as social networking platforms. Reducing the size of the image will minimize the web page's loading time resulting is emproving the user expereince of your website. It can be too irritating for the users and they might refrain from clicking further links on your page. Here are a few advantages of compressing digital images for your websites.įaster loading of web pages: Large sized images make the web page to load very slowly. Image compression reduces the byte size of the images and makes them ideal for posting. Web designers and creators compress the images before using them on their web pages. ![]()
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